Graduate Catalog 2014-2015
Home | Graduate Catalog 2014-2015 | Graduate Programs, Disciplines, and Course Offerings | Master of Science in Business Management (MS) | Business Management Courses | MGT 720 Global Business Strategy
MGT 720 Global Business Strategy
3 hours; 3 credits
This course introduces students to the key issues involved in developing long-term global strategy for organizations. Major topics include analysis of the organization’s internal and external environments and planning strategy at the corporate, business, and functional levels. Consideration will be given to strategic planning for international and non-profit organizations. Case studies will be used to develop an understanding of top management’s role in all phases of global strategy formulation management.
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