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Ying Zhu

Professor Emeritus

Dr. Ying ZHU is the founding editor and editor-in-chief of the peer-reviewed academic journal Global Storytelling: Journal of Digital and Moving Images. A leading expert in Chinese film and television, her research areas encompass Chinese cinema and media, Sino-Hollywood relations, and TV dramas. She is the author to four books including Hollywood in China: Behind the Scenes of the World’s Largest Movie Market (2022) and Two Billion Eyes: The Story of China Central Television (2013), and co-editor of six book volumes including Soft Power with Chinese Characteristics: China’s Campaign for Hearts and Minds (2019). Her first research monograph, Chinese Cinema During the Era of Reform: The Ingenuity of the System (2003) pioneered the industry analysis of Chinese film studios, with the Journal of Asian Studies calling it “a path-breaking book that initiated the institutional study of Chinese cinema.” Her second research monograph, Television in Post-Reform China: Serial Drama, Confucian Leadership and the Global Television Market together with three co-edited books—TV China (2009), TV Drama in China (2008), and Television Dramas: The US and Chinese Perspectives (2005) pioneered the subfield of Chinese TV drama studies in the West. Her writings have appeared in major academic journals Journal of Cinema and Media Studies and Journal of Communication as well as established media outlets such as The Atlantic, Foreign Policy, The Los Angeles Times, The New York Times, and The Wall Street Journal, etc. Her work has been translated into Chinese, Dutch, French, Italian and Spanish. Zhu is a recipient of a US National Endowment for the Humanities Fellowship, an American Council of Learned Societies Fellowship, and a Fulbright (China) Senior Research Fellowship. 


PhD, University of Texas @ Austin



  • Film as Soft Power and Hard Currency: The Sino-Hollywood Courtship (New Press: New Press, 2022)
  • Soft Power with Chinese Characteristics: China’s Campaign for Hearts and Minds (Co-edited with Stanley Rosen and Kingsley Edney, London: Routledge, 2019)
  • Two Billion Eyes: The Story of China Central Television (New York: New Press, Hardcopy in 2013)
  • Women’s Studies in the West (Lead editor, co-edited with Jieyu Liu & Yachien Huang, Beijing: People’s University Press, 2011; in Chinese)
  • Art, Politics and Commerce in Chinese Cinema (lead editor, co-edited with Stanley Rosen, Hong Kong University Press, 2010)


Journal articles



Chapters in books


  • “From Hollywood to Soviet Model: Building a Socialist Chinese Cinema” In Michaela Praisler and Oana Celia Gheorghiu (eds.) The Odyssey of Communism: Visual Narratives, Memory and Culture (Newcastle-upon-Tyne, UK: Cambridge Scholars Publishing, May 2021): p139-163.
  • “China’s Cultural Power Reconnects with the World,” ((co-authored with Michael Keane) in Daya Thussu & Kaarle Nordenstreng (Eds.) BRICS Media Reshaping the Global Communication Order? (Routledge, December 2020)
  • “Chinese Media and Public Discourse,” in Kevin Latham (Ed.) Routledge Handbook of Chinese Culture and Society (London: Routledge, 2019), 328-342
  • “The Battle of Images: Cultural Diplomacy and Sino-Hollywood Negotiation,” in Stanley Rosen, Kingsley Edney, & Ying Zhu (Eds.) Soft Power with Chinese Characteristics: China’s Campaign for Hearts and Minds (Routledge, 2019), 100-116
  • “Chinese Television: Control and Expansion,” in Shawn Shimpach (Ed.) Routledge Companion to Global Television (Routledge, 2019), 436-444
  • “China’s Entertainment Industry,” in Paolo Sigismondi (Ed.) World Entertainment Media: Global, Regional and Local Perspectives (Routledge, 2019), 164-172
  • “Tracing the Sino-Hollywood Relationship,” In Yaping Ding (Ed.) Cinema and TV Culture (Beijing, China Film Press, 2015), 185-193.
  • “China’s Cultural War Against the West,” In Robin Jeffrey & Ronojoy Sen (Eds.), Media at Work in China and India: Discovery and Dissection (London: Sage, 2015)
  • “From Anticorruption to Officialdom: The Transformation of Chinese Dynasty TV Drama,” In Carlos Rojas & Eileen Cheng-yin Chow (Eds.) The Oxford Handbook of Chinese Cinemas (Oxford University Press, 2013)
  • “Cross-Fertilization in Chinese Cinema and Television: A Strategic Turn in Cultural Policy,” in Yingjin Zhang (Ed.) Blackwell Companion to Chinese Cinema, (Blackwell Publisher, 2012)
  • “The Evolution of Chinese Film as an Industry” (co-authored with Seio Nakajima), “The Cinematic Transition of the Fifth Generation Auteurs” (co-authored with Bruce Robinson), & “Feng Xiaogang and Chinese Domestic Box-Office Films,” in Art, Politics, and Commerce in Chinese Cinema, co-edited by Ying Zhu & Stanley Rosen (Hong Kong University Press, 2010).


Commissioned magazine and newspaper articles